This Privacy Policy explains how NorthLine Towing Inc. (“NorthLine Towing”, “we”, “our”, or “us”) collects, uses, and protects the personal information you provide when you visit our website at northlinetowing.ca or contact us for towing and roadside assistance services. By using our website or our services, you agree to the practices described in this policy.
1. Who we are
NorthLine Towing Inc. is a towing and roadside assistance company incorporated and operating in Winnipeg, Manitoba, Canada. We provide 24/7 roadside assistance, light duty towing, and long distance towing services to customers throughout Winnipeg and across Manitoba.
NorthLine Towing Inc. is the data controller responsible for your personal information under this policy.
2. Information we collect
We collect information you provide directly to us when you contact us for services or through our website. This may include:
- Your full name
- Phone number
- Email address (if provided)
- Current location or pickup address
- Destination address
- Vehicle information (make, model, year)
- Description of the roadside issue or towing request
- Payment information (processed securely — we do not store card details)
We may also automatically collect certain technical information when you visit our website, including your IP address, browser type, pages visited, and the date and time of your visit.
3. How we use your information
We use the information we collect to:
- Dispatch tow trucks and roadside assistance to your location
- Communicate with you about your service request
- Process payments for services rendered
- Respond to questions, inquiries, or complaints
- Improve our website and the quality of our services
- Comply with legal obligations under Manitoba and Canadian law
We do not use your personal information for marketing purposes or send you promotional emails without your explicit consent.
4. How we share your information
NorthLine Towing does not sell, rent, or trade your personal information to any third party. We may share your information only in the following limited circumstances:
- With service providers who assist us in operating our business (such as payment processors), who are bound by confidentiality obligations
- When required by law, court order, or government authority in Manitoba or Canada
- To protect the rights, property, or safety of NorthLine Towing, our customers, or the public
- With your explicit consent
5. Cookies and website data
Our website may use cookies — small text files stored on your device — to improve your browsing experience and understand how visitors use our site. Cookies help us remember your preferences and analyze traffic patterns.
You can control or disable cookies through your browser settings at any time. Disabling cookies may affect some functionality of our website, but will not prevent you from contacting us or requesting service.
We may use Google Analytics or similar tools to understand website traffic. These tools may collect anonymized data about your visit under their own privacy policies.
6. How we protect your information
We take reasonable steps to protect your personal information from unauthorized access, use, disclosure, or loss. These measures include:
- Secure, encrypted connections (HTTPS) on our website
- Limiting access to personal information to authorized personnel only
- Not storing payment card details on our systems
- Keeping our systems and software up to date
While we take reasonable precautions, no method of data transmission over the internet is 100% secure. We cannot guarantee absolute security of your information.
7. How long we keep your data
We retain your personal information only as long as necessary to fulfill the purposes for which it was collected, including to provide our services, resolve disputes, and comply with legal and accounting obligations.
Service records including pickup and delivery locations, vehicle information, and transaction history are typically retained for a period consistent with standard business and tax record requirements under Canadian law. When information is no longer needed, we securely delete or anonymize it.
8. Your rights
Under Canadian privacy law, including the Personal Information Protection and Electronic Documents Act (PIPEDA), you have the right to:
- Know what personal information we hold about you
- Request access to your personal information
- Request correction of inaccurate or incomplete information
- Withdraw consent for certain uses of your information (where applicable)
- Make a complaint to the Office of the Privacy Commissioner of Canada
To exercise any of these rights, contact us using the details in Section 12 below. We will respond to your request within a reasonable time.
9. Third-party links
Our website may contain links to third-party websites such as Google Maps or social media platforms. These websites operate under their own privacy policies, which we do not control. We encourage you to review the privacy policies of any third-party site you visit through links on our website.
10. Children’s privacy
Our services are not directed at children under the age of 13. We do not knowingly collect personal information from anyone under 13 years of age. If you believe we have inadvertently collected information from a child, please contact us immediately and we will delete it promptly.
11. Changes to this policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. When we do, we will update the effective date at the top of this page. We encourage you to review this page periodically.
Continued use of our website or services after any changes constitutes your acceptance of the updated policy.
12. Contact us
If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your personal information, please contact us:
northlinetowing.com